Update from the South - General Manager Southern
24 July 2018
Greeting from the South.
The power to grow
12 July 2018
The digital world is here. People of all ages use their smartphones for everything from research to entertainment, organising their lives to connecting with others.
Because of this, your advertising and marketing activities have to be there too, to reach them. This is digital marketing and it's a non-negotiable today.
A very personalised future
12 July 2018
Personal information is collected every time we use a loyalty card, shop online, click on a news of sports article or sign up to an online service, with the information around our preferences, choices and consumer habits all collected by myriad of companies.
There is no doubt this intelligence is highly valuable to companies - valuable to those wishing to sell us goods and services, valuable to those looking to predict our future transactions or valuable to those wanting to personalise experiences for us, based on the things we like most, while not bothering us with products or services we have no or little interest in.
Creating calm after a storm
5 July 2018
Crisis management is a critical consideration in most organisations. By definition, a crisis in this sense is anything that may threaten operations and have a negative outcome if not addressed appropriately.
Failure to do so has almost instant dire consequences - reputational damage, harm to stake holders and plunging share prices. In the long term, a serious case of crisis mismanagement could end an organisation's existence.
A Data Driven World
14 June 2018
For the past few years there has been a lot of hype about the "value" of data to companies. There's no doubt that the power of information, gathered from inside and outside business operations, has the ability to transform thinking and steer future investment down a more strategic path.
Bringing dead space to life
7 June 2018
Most clubs have grown amoebically over time and as a result often find space that was once heavily used in a former layout, now lies dormant....if not dead. When was the last time the committee discussed the dollars per square metre being generated from a floor plan, area by area?
Logically the gaming room tends to be the best generator of cash flow, and also profit per square metre, while function rooms are the worst, mainly because of sporadic use patterns. So, what can you do with "dead" space in a bid to revitalise it and generate better cash flow?
Clubs New Zealand 2019 Conference & AGM - Secure your Accommodation Now
24 May 2018
The dates for the Clubs New Zealand 2019 Conference & AGM are locked in for the 21st, 22nd and 23rd March 2019 hosted by Tauranga Citizens Club.
Players and administrators heap praise on Lower Hutt's new bowls centre
3 May 2018
As far as the world of lawn bowls goes, the Bowls Premier League (BPL) is about as rock 'n roll as it gets.
The competition, which carries an overall prize pool of $100,000, made its second visit to New Zealand last week where it was hosted by Lower Hutt's Naenae Bowls Club.
The club's new $6.25 million indoor facility was transformed with temporary seating, flashing electronic advertising hoardings, music and camera crews recording live to New Zealand and Australian audiences.
Club Management Conference 2018 - Accommodation Guide
3 May 2018
This year the Club Management Conference will be heading South to the Timaru Town & Country Club from Tuesday 23rd October through to Thursday 25th October.
As always we recommend you secure your accommodation for the conference early.
Please find below an accommodation guide supplied by Timaru Town & Country Club.
Running sub-clubs takes a steady hand
26 April 2018
Strong relationships and clear guidelines will help bind ties.
One of the key facets of club life is the various social, sporting and recreational opportunities they offer. As clubs have grown, so too have their facilities for members with clubs offering wide and varying sub-clubs and adjuncts from bowls, darts, cue sports through to senior adjuncts, wine and craft beer clubs to name a few. Sub-clubs or adjuncts are an important part of the club landscape, bringing members and guests into participate in practice and competitions then hopefully staying for a drink or meal. More than that, they also form an important part of the social and recreational amenity of the club to the community.
How your club can be a part of the Clubs New Zealand National Database
5 April 2018
The Clubs New Zealand database project is now well and truly moving into the next phase as we look to increase member services put the National Database into action.
We are now able to start loading Club Databases into the Clubs New Zealand CRM (Customer Relationship Management System) which will enable us to produce the National Database.
Connect, Experience, Enjoy - Clubs New Zealand and the club industry in New Zealand
29 March 2018
Connect, Experience, Enjoy - Clubs New Zealand and the Club Industry in New Zealand is a quick, easy to read book which takes readers through the history of our fantastic little industry while also providing insight into the important role that clubs play within the lives of members and their communities.
The idea of the book was conceived as a way to help answer the question "oh, Clubs New Zealand, what do you do?" As mentioned earlier this year we have already begun distributing copies of the book to ministers, local government officials and other groups to raise awareness of the club movement and illustrate that there is much more to clubs then meets the eye.